
We're delighted to welcome you to EXPERIENCEit 2025! Over the two jam-packed days, you’ll enjoy inspiring keynote speakers, hands-on interactive sessions, and valuable face-to-face connections with top suppliers. From delicious local cuisine to an epic after-party, we’ve reimagined every aspect of this event to spark creativity and deliver maximum impact. Get ready for fresh ideas, new collaborations, and two unforgettable days.
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This power-packed, half-day workshop is designed for event professionals who want to stop guessing and start connecting with the next generation of attendees.
Hear directly from Gen Z voices across sectors like medical, corporate, and association events about what gets them to show up and what turns them off.
Then we’ll roll up our sleeves in small group sessions, and rework the traditional formats of conferences, trainings, and networking into experiences that Gen Z actually wants.
Led by Robert Dunsmore, Independent Creative Director.

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This is it. One day, unlimited opportunities for you.
Get ready for blue-sky ideas from inspiring headline speakers, next-level networking, 30+ standout exhibitors, wellness breaks (yes, disco yoga is back!), and mouthwatering eats to keep you going strong.
And when the day wraps, we party. Expect big energy, great music, fun vibes, and a celebration you won’t want to miss.
Hosted by the always-electric Sam McNeill from SongDivision, we’ve lined up:


Remember, if you need some time out at any point, we have dedicated quiet areas.
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As we wrap up our exciting journey together, don’t forget to make the most of the EVENT Community App (which you are all now members of)—brought to you by our great friends at Catch the MICE and EVENTENE, who will both be exhibiting at EXPERIENCEit 2025. By staying connected through the App, you’ll continue to enjoy exclusive content, industry updates, and all the benefits of the EXPERIENCEit community long after the final session. We look forward to seeing you in Edinburgh and keeping the momentum going, both on-site and online!

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August, England
In association with Catch the MICE, the EVENTIT Roadshows bring some of Scotland’s finest suppliers directly to leading decision makers in cities across England.
This innovative series of half-day events will facilitate networking through interactive activities, exhibitions and discussions.
Register your interest HERE


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